Lyndale Avenue Reconstruction

Hennepin County

Service Area: Community Engagement and Communications

In partnership with HDR and Kimley-Horn, Willow Consulting led community engagement strategy and implementation during the design phase of the Lyndale Avenue reconstruction project. The engagement process included four phases, culminating in a preferred design informed by community input.

Strategies included open houses, neighborhood and business meetings, pop-up events, school outreach, and extensive door-to-door engagement with businesses and residents. The team also organized walking tours, transit-based outreach, and interactive event displays to meet people where they are.

Outcomes

  • Nearly 60,000 points of contact with community members
  • Over 2,000 comments collected to inform design decisions
  • Strong event participation, including 134 attendees at an open house and 600+ engagements at Open Streets
  • Established lasting relationships with small businesses and community members, with a continued focus on reaching underrepresented groups